Content that makes the product make sense.
We turn customer questions and product benefits into creator briefs, hooks and scripts — producing natural UGC that works on TikTok Shop and in your ads.
Pretty content. No sales.
Most brand content looks good and says little. On TikTok, the first three seconds and a clear demo decide everything.
Weak hooks
Viewers scroll past before the product appears — so great products never get a chance.
Creators without direction
Without a brief, videos miss key benefits, make risky claims or look like ads.
Content you can’t reuse
Missing usage rights and ad codes mean your best videos can’t power paid campaigns.
We plan UGC around what buyers need to see — then brief, coordinate and clear rights so every good video can work organically and in ads.
Talk to a strategistUGC built to convert, not just to look good.
Strategy, scripts, creators and rights — handled.
Product & competitor research
What buyers ask, what competitors show and which angles are missing.
Hooks & angles
A bank of tested hook styles and angles for each product.
Scripts & filming briefs
Clear beats, shot ideas, claims guidance and do’s and don’ts.
Creator coordination
Casting, scheduling and communication with the right creators.
Feedback & revisions
Content QA against brief, brand and platform rules.
Usage rights & ad codes
Rights and authorization codes coordinated for Spark Ads and GMV Max.
From insight to ready-to-run video.
A production loop that gets sharper with every batch.
Research
Customer questions, reviews and competitor content analyzed.
- Angle map
- Claims check
- Hook bank
Brief & cast
Scripts and briefs written; creators selected.
- Scripts
- Filming briefs
- Creator casting
Produce & review
Creators film; we review and request revisions.
- Content QA
- Revisions
- Final files
Test & iterate
Performance feeds the next batch of hooks and angles.
- Performance review
- New angles
- Ad-ready library
A content library that keeps selling.
- Hooks that stop the scroll and show the product fast
- Creators who know exactly what to show and say
- Videos cleared for use in paid campaigns
- A growing library of proven angles
- Less guesswork for every new product launch
Creative metrics that matter.
We learn from every batch, so the next brief is always better than the last.
Request your free auditBuilt for brands ready to grow.
We would rather tell you early than sell you the wrong scope. Here’s who gets the most from this service.
You’ll get the most value when
- Have products that benefit from demos or explanation
- Need a steady supply of TikTok-native content
- Plan to use creator content in ads
- Can provide samples to creators
Let’s talk first if
- Want polished studio commercials
- Can’t send product to creators
- Need content with medical or regulated claims we can’t verify
Very knowledgeable person who shared valuable strategies and techniques we were missing. It gave us a much clearer direction for growth.
What is UGC marketing?
User-generated-style content made by real creators, filmed naturally for social platforms — often the most effective format on TikTok.
Do you write the scripts?
Yes. We write hooks, beats and briefs, while leaving room for creators to speak in their own voice.
Can we use the videos in ads?
We coordinate usage rights and ad authorization codes so approved content can run in Spark Ads and GMV Max.
How many videos per month?
That depends on budget and goals. We recommend a testing volume during the strategy call.
Do you handle claims compliance?
We flag risky claims in briefs and QA. Final approval of product claims stays with your brand.
Connect the whole channel.
TikTok Shop Affiliate Marketing
Creator research, outreach, samples and briefs that turn into videos.
TikTok Shop GMV Max Ads
ROI targets, budget pacing and creative planning for GMV Max.
SEO & Content Strategy
Keyword research and content that attracts ready-to-buy customers.
Make content that moves product.
Send us your product. We’ll come back with angles and hooks to test.
